As a global leader in telecoms infrastructure, Qualcomm has spent over a decade working on the innovations that will underpin 5G connectivity. The business believes 5G will bring a once-in-a-generation opportunity to stimulate our economies through a more connected world.

Over 5 years I produced multiple visual assets, combining insights and corporate storytelling to ensure their '5G for all' message was communicated in an empowering way to both consumers, partners and suppliers. These assets were integral to various marketing plans to ensure Qualcomm dominated media coverage, shifted sentiment and drove action-oriented awareness – at just the right time when global interest in 5G exploded.

A highlight from the 5 years as their lead design partner was the creation of multiple global campaigns to help Qualcomm safeguard the successful rollout of 5G at MWC and telling their innovation stories in the right visual way.

Read more by clicking on the visuals below.