Currage Consulting: Founder Visual Identity & Marketing

Founder Grant Currie needed to build a brand and digital presence for a new communications consultancy, translating his senior corporate experience into a more distinctive, entrepreneurial identity. The challenge was to establish credibility in a conservative communications and technology market without falling into predictable consultancy branding. The resulting “Confident Minimal Energy” direction combined a bold word mark and conversational monogram with high-contrast typography, editorial imagery and AI-inspired graphics. The identity was rolled out across a founder-led website, LinkedIn presence, presentations and stationery – creating a cohesive launch-ready brand designed to give a new consultancy immediate presence and personality.

"Lucy has been an utter revelation. I wanted to create my own brand, one that showed my essence as a B2B creative communicator and strategic consultant. It was a journey. I had really no idea initially what this would mean or look like. But Lucy has taken me along this path with creativity, knowledge and clear guidance. She has listened to what I have said and turned it into a visual presence that I am immensely proud of. One that not only represents me, but also I think has impact and cut through in a crowded market. I don't often give recommendations, and am a tough task-master. But I would strongly suggest you speak with Lucy."